Countries compared: the Digital Innovation in Retail Observatory, organised by the Polytechnic University of Milan’s School of Management and in its fifth year, offers a breakdown of the international market, identifying technological and strategic topics and trends. International brands clearly believe in digital innovation in retail, as demonstrated by investment and experimentation with cutting-edge technologies […]
M-Cube Digital Engagement, Italian leader in the creation of audio-visual and interactive in-store marketing solutions for major retail and fashion brands, has acquired a majority stake in leading Milanese company Stentle SRL, which helps brands and retailers to redesign the customer journey and shopping experience. Milan, 4 February 2019 – M-Cube Digital Engagement, leading Italian […]
M-Cube UK in partnership with Samsung is showcasing at the Retail Summit, Dubai 13th – 14th February, the SMART RETAIL SOLUTION Transforming the in-store customer experience. Samsung is showcasing the newly launched solution: Magic Info Engage The in-store customer engagement solution providing the retailer with new tools to send personalised and targeted notifications to in-store […]
M-Cube consolidates its position as the leading in-store digital engagement company in Europe with offices in Paris and London and its first international acquisitions. Italian Group M-Cube Digital Engagement, leader in the creation of audio-visual and interactive solutions for in-store marketing for major Italian retail and fashion brands, confirms its international development strategy with the […]
If markets are conversations then the new London flagship store is a perfect example of this. With a wink at Twitter to represent the global colour sentiment Benetton, thanks to an advanced digital asset management, displays in its windows a LED wall that draws in real time from the #colour. Digital & Design represent a […]
Technological innovation has revolutionised the workplace in terms of dimension, working hours and the very way we work. We are talking about Workplace 4.0, where digital signage is a fundamental component of corporate relations and business. It is no coincidence that we are seeing the multiplication of solutions used in the reception area, next to […]
E-commerce vs in-store? You might think it’s an easy victory for e-commerce, but don’t be so sure, warn the experts. The future of brick-and-mortar stores is still to play for and will depend on their ability to transform into multi-experiential hubs. Welcome to the era of experience economy and contextual engagement. CX economy means knowing […]
Payments, couponing, bookings… digital signage has evolved beyond its mere signage function. Among the IoT technologies it is the enabler of many new services, both in the private and public sector. Digital signage evolution, that is, Internet of Things management. Interactive kiosks and touch screens are today the most popular communicating and connected objects of […]
There is a new destination in Milan, just a stone’s throw from Piazza della Scala and the Via Montenapoleone fashion district, that is quite unlike anything else on the international panorama: Identità Golose Milano. In collaboration with Samsung Italia, M-Cube Digital Engagement curated the technical and digital set-up for this new venue, creating LED wall […]
How does one start a digital signage project that lasts over time? How to safeguard investments and optimize resources? Here are 3 tips on how to design a successful digital signage system. Choosing a good display is not enough to start a digital signage project. It is important to be very clear as to […]
If markets are conversations then the new London flagship store is a perfect example of this. With a wink at Twitter to represent the global colour sentiment Benetton, thanks to an advanced digital asset management, displays in its windows a LED wall that draws in real time from the #colour. Digital & Design represent a […]
RBTE (Retail Business Technology Expo) is the most important retail and hospitality event in Europe. M-Cube was a special guest for the two-day event in London and its stand was singled out by the BBC. M-Cube, which specialises in multimedia integration, in-store music and digital signage, attended RBTE 2018 as a BT Global Services partner […]